(Español) Noticias sobre marketing digital

Live chat and video call to improve my online customer service.

Digital customers are very particular and they are interested in innovation. However, everyone likes the classic one-to-one service where we contact a real person, not a bot. Live chat is one of the tools that has become trendy over the last years, showing very good results. Many companies have passed... read more →

How to choose the ideal email marketing tool for your business

There’s no doubt that email marketing is one of the most effective ways to engage, market your products or services, and retarget your existing customers. Crafting the perfect strategy for your email marketing campaign is essential as a start, but then you need to choose the right tool for your... read more →

The right approach to your Email Marketing strategy

In a nutshell, email marketing is the art of sending a commercial message using email. Let’s find out how to make your emails unforgettable. Digital marketing is evolving every day. In the last few years, new tools and ways of managing and approaching clients have been created. The constant need... read more →

The omnichannel strategy and how to use it with the new digital customer

The rise of the digital transformation is placing more and more channels at your disposition to offer your company's products and services. As a consequence, if you want to offer an optimal user experience to all your customers, you will have to monitor the service they receive at each one... read more →

Digital transformation: What is digital transformation and what does it give you

If you have a SMB, you have probably heard countless times of the advantages and opportunities that the digital transformation offers your business. But have you stopped to read and understand what it means and what it entails? Well, we're going to tell you here. Thanks to the technology sector,... read more →

Descubre herramientas de atención al cliente para tu estrategia digital.

Customer service tools

If anything has become incredibly important in the current business world it is customer service, especially service regarding uncertainties, questions and comments in the online ecosystem. It is no secret that e-commerce sales are constantly growing. This creates a new code of behaviour or consumption that makes it easier for... read more →

7 Estrategias para atraer clientes online a tu web

7 strategies to attract online customers to your website

To define tactics to increase the number of visitors to your website and convert them into potential customers, you must keep in mind that they are on the internet, and all you have to do is make it easy for them to find you. In the online world, surely there... read more →

Diferencias entre Marketing Inbound y el Outbound

What are the differences between Inbound and Outbound Marketing?

Inbound Marketing strategies are designed to reach a company's sales goals by focussing on the needs of the user. Technology evolves and changes; together with it strategies are refined and optimised to reach, involve and deal with potential customers. The strategy that was getting implemented at the beginning of the... read more →

How does Inbound Marketing work?

What is Inbound Marketing? Inbound Marketing is defined as a set of non-intrusive strategies (Content marketing, blogging, lead generation, presence on social networks, SEO positioning, etc.) to draw customers to websites, blogs, social networks, etc., thanks to constantly generating high-quality content and offering direct and productive interaction with the user... read more →

Strong points of Beepy Chatbot for your customers

When you let your customers know about Beepy, it is important to emphasise the strong points that set our chatbot apart. Immediate service 24/7 Beepy offers the possibility of dealing with an unlimited number of enquiries 24 hours a day, seven days a week via different channels such as your... read more →

Blog